Today Mexico’s most popular promotion AAA announced it had entered into partnership with Twitch, the video streaming site created in 2011 but since it’s purchase by Amazon in 2014 has slowly begun to make a move as one of the industry’s leading video streaming sites. With the debacle earlier this year with indie wrestling promotions losing their ad revenue on YouTube, Twitch immediately stepped up and began to start extending partnerships with indie promotions in hopes of absorbing some of that content that was leaving (or thinking about joining) YouTube.
In June of 2017, the increasingly popular Texas-based indie promotion WrestleCircus joined onboard first, giving the international wrestling fan base a more readily accessible avenue to watch their events live, finally adding real visuals for the buzz so many had only read about. They were soon followed by Florida’s IGNITE Wrestling and Twitch also became a new platform for the United Kingdom’s popular WCPW (WhatCulture Pro Wrestling), one of the most vocal promotions against YouTube’s change in policies. Twitch actually now gets their wrestling shows a day earlier than YouTube. Currently, both WrestleCircus and IGNITE have paid subscription services (WrestleCircus is free if you already have Amazon Prime), which allows you to watch any video in their collection as well.
Today Twitch added their fourth promotion, with Mexico’s AAA joining on in preparation to show TripleMania XXV FREE this Saturday August 26. They have two channels, one in original Spanish commentary, and a secondary English commentary broadcast.
From AAA’s press release today:
“The Triplemania pre-show marathon on Twitch starts on August 24 at 3:00 p.m. PDT, with the live broadcast of Triplemania XXV beginning on August 26 from 5:00 p.m.-10:00 p.m. PDT. During the stream, viewers will find emotes themed after the event and various wrestlers enabling them to show their support in chat.
The fast action wrestling style of Lucha Libre AAA Worldwide offers wrestling fans the chance to see some of the world’s greatest luchador wrestlers such as Johnny Mundo, Dr. Wagner Jr., La Parka, Psycho Clown, Super Fly and Drago. It showcases the highly entertaining lucha libre-style of wrestling, focusing on rapid sequences of chain and grapple wrestling maneuvers, as well as high-flying offence from the top ropes.
“We are very excited by the reaction of our fans to the “match of the decade” between Dr. Wagner Jr. and Psycho Clown,” said Dorian Roldán, Vice President of Lucha Libre AAA Worldwide commented. “This is why we decided to partner with Twitch to livestream Triplemania XXV exclusively on their platform and mobile applications. Since we both share a passion to innovate, we look forward to having Twitch broadcast our show around the world.”
The partnership with AAA Worldwide is the latest in a growing movement of professional wrestling circuits streaming their content on Twitch. The trend began when wrestling fans urged their favorite organizations to bring their shows to Twitch. By embracing wrestling, it reflects Twitch’s growing commitment to emerging content that has surfaced from its gaming community.
“We have recently seen the Twitch community rally around wrestling content since the sport is also entertainment-driven with engaging personalities and supported by passionate fans,” said Emmett Shear, CEO at Twitch. “With AAA Worldwide being among the industry’s biggest wrestling organizations and lucha libre holding a special place in pop culture, our involvement with Triplemania XXV marks a fun and fascinating milestone.”